Series A

Mobile game developer PuzzleSocial has secured $3 million in Series A funding. KiwiTech led the round, which included all previous seed stage investors such as Mark Wachen of Upstage Ventures and Thayer Bigelow, former President of HBO. PuzzleSocial is the creator of the popular Daily Celebrity Crossword game. “The biggest challenge with investing in mobile games is that they tend to have short life cycles,” said Rakesh Gupta, CEO of KiwiTech. “Oftentimes they lose popularity just as quickly as they gain it. Daily Celebrity Crossword has successfully demonstrated to us that fresh content solves the retention problem that most games suffer from, and we are confident in this app’s ability to engage its audience on a daily basis for many years to come.”

Series B

Cloudwise, a Chinese cloud services company, has raised $15 million Series B funding from Sequoia Capital. The company, which offers performance management tools for cloud applications, will use the funds to open new offices around the world. Cloudwise currently boasts 300,000 corporate users and its customers include Xiaomi, Sina and Huawei.

Funding

Yetang, a China-based fashion website, has raised $5 million in funding led by DCM. The company focuses on selling products by smaller designers and brands. “We believe that new and unique products and a fun shopping experience sets Yetang apart, and we will be working hard to make these qualities into competitive advantages,” Yetang co-founder Natasia Guo told TechCrunch.

Demand analytics company Orchestro has raised $9.8 million in new funding led by Novak Biddle Venture Partners. Previous backers such as CNF investments and New Markets Venture Partners participated in the round. The company will use the funds to expand its sales and marketing and grow into mid-tier and emerging markets. “This investment is a clear indicator of the momentum we are seeing in the market and the high level of confidence in our strategy,” said Abdul Omar, CFO of Orchestro. “As we finish a year of innovation and growth, we are well positioned to deliver even greater quantifiable value for our clients.”