Web media analytics company Moat has raised $50 million in new funding led by Insight Venture Partners, The Wall Street Journal reports. The company plans to develop a standard metric for buying and selling digital adverts. Moat has raised over $17 million since it was founded in 2010. “The first thing I wrote down when we started this company five years ago was, we need to make brand advertising more effective online,” Chief Executive Jonah Goodhart told the Wall Street Journal.
Connected gym equipment provider eGym has raised $45 million in a funding round led by HPE Growth Capital, according to TechCrunch. Existing investor Highland Europe also participated in the investment, which brings eGym’s total raised to at least $60 million. The company offers a training portal that allows gym members to access their workout history, plan training and connect with friends.
Atlantic Healthcare, a specialty pharma company focused on gastrointestinal disorders, has raised $24 million from the founders of Salix Pharmaceuticals; Fullbrook Thorpe Investments, LDC and existing investors. The funds will be used to finance a Phase 3 trial for alicaforsen enema, a product to treat Inflammatory Bowel Disease. “This funding round allows Atlantic Healthcare to take alicaforsen through to being “market-ready” by the completion of the Phase 3 trial in pouchitis and regulatory filing across the U.S., Canada and Europe,” said Toby Wilson Waterworth, CEO and founder of Atlantic Healthcare. “Today’s investment is a resounding endorsement of the Company’s product development to date and the potential of alicaforsen. We look forward to working with the LDC team, the founders of Salix and Clinigen, and our existing investors, as we accelerate the development of alicaforsen initially for patients with pouchitis, a debilitating disease with no approved treatments.”
Mattermark, a business intelligence startup, has raised $7.3 million in Series B funding that values the company at $42 million. The investment comes from existing backer Foundry Group and new investor Jon Hallet. More than 40 investors have backed the company to date and it has raised $18.4 million in total.