Nottingham-based advertising platform Adzooma has partnered with Google, cementing its place in the digital agency landscape two months after receiving investment from British billionaire betting magnate Fred Done.
The news allows Adzooma to broaden its solutions for small and medium enterprises, as it plans to launch globally next month.
“With Adzooma, we are leveraging the latest in technology and automation to deliver on our commitment of making it easy and cost-effective for small businesses to grow online,” added Adzooma CEO and co-founder Robert Wass.
Adzooma simplifies and streamlines online advertising for SMEs on micro-budgets. It offers firms a one-stop solution to grab extra attention online, and pull more sales from Google Ads. Google represents a third of all digital ad revenue worldwide, and looks set to retain its market dominance for years to come.
“Adzooma has demonstrated the product knowledge, technical expertise and drive to help their customers build online success through Google Ads,” said Adrian Blockus, head of channel sales at Google in the UK and Ireland.
This June Adzooma got high-profile backing from Betfred founder Done, who joined Manchester-based ActiveWin for an undisclosed funding round. “This platform not only creates effective ads, but there is performance data that really matters and is easy to read and understand,” he said when the news broke.
“So now, small businesses can be just as marketing savvy as the big boys.”