Company says proprietary ad distribution systems create obstacles in the market and issues call for openness.
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Online ad firm links with AdMob and Millennial Media and lends flexibility to fragmented mobile ad market.
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European Commission clears Google's proposed $3.2 billion acquisition of DoubleClick.
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Online ad network middleman, the Rubicon Project, raises an additional $15 million in funding to help web sites maximize their ad revenue.
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The decision opens the door for Google to enter the $12 billion display-ad market—as long as the Europeans agree.
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The two companies will cooperate on online advertising and content sharing, a move certain to prick Google’s nerves.
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The designer sample sale web site raises a first round of funding from Matrix Partners, putting fashionistas a click away from high-end designer bargains.
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Credit Suisse analyst says that Google will eventually become the "de facto operating system" for advertisers, sending shares nearly 4 percent higher in trading.
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U.S. antitrust authorities are reviewing Google's purchase of advertising company DoubleClick as quickly as possible, Federal Trade Commissioner Jon Leibowitz says on Thursday.
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Startup joins crowded scene in bid for a piece of the hot sector of online advertising exchanges.
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Creator of audio ‘banner ad’ network dials in $8.1 million for expansion as it awaits the dawn of advertising-supported mobile phone calls.
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The European Commission is sending questionnaires to Google customers before the company officially seeks permission to acquire DoubleClick.
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With venture capital money pouring in, companies large and small are developing technologies they hope will lure brand name advertizers to the unruly online-video advertising market.
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Acquires AdECN, a self-described stock market for buyers and sellers of Web advertising.
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Clients test digital-ad company’s offering, which will challenge Yahoo’s Right Media and a number of startups.
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Microsoft would fork over $6 billion in online-ad battle with Google, Yahoo. Shareholder approval needed.
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U.K. startup AdJug, which matches advertisers and publishers, lands funding.
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The DoubleClick founder’s next big idea is a site that combines comparative shopping with wiki technology.
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First round of funding will enable DoubleClick founders’ shopping site to expand abroad.
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The firm’s first Israel-backed fund comes with a managerial move.
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